An Important Day for Mothers, Too!

Who are the most important people at a wedding, after the Bride and Groom? The Mothers, of course! They have played such a vital role in their children's lives up to this point, that the wedding is a major milestone for them as well. They need to be beautiful for the photos that will last forever. They need to be elegant as they glide across the dance floor. They need to be comfortable as they stand in those endless receiving lines. In other words, they need to find the perfect dress that doesn't outshine the bride, that doesn't make them look like a bridesmaid, that doesn't make them mistaken for the grandmother!

At ETC boutique ... we recognized this challenge for the Moms and are constantly looking for new and elegant styles that also can fit into what already may be an overblown budget for the wedding. We think we've hit on another winner with the addition of Serena London to our collection. The dresses from Serena London are elegant, modest or sexy (depending upon how Mom feels), classy and timeless and comfortable for your long day.

You will be able to see many of these dresses in our store in the coming weeks as the Fall 2015 line becomes available. In the meantime, you can see the the catalog in our store, view many of them on Pinterest or go directly to House of Wu website and select the Serena London collection. We are confident you will love them as much as we do!